One of the most important elements during a DEC appeal is answering questions from the public about the appeal. We ran a multi platform live stream event that started an open and honest discussion with the people that donate to the DEC. It all began with a callout film.
We had a great response, with people signing up to the event on G+ and Facebook. Questions flew in from across all platforms and were fed to the panel to discuss. The actual live stream lasted over 40 minutes, and we had some great comments. Here are a series of snippets of hot-topic questions that have high share value.